I have a full beard and have tried many products over the years. However, I also have skin allergies, so most of those have been expensive experiments and discarded after a few uses. Bearded Bastard products have been the only ones that have not irritated my skin among anything that I've tried, so I've switched to them exclusively. Beyond that, the Barbershop scent is my personal favorite among the various scents that I've purchased from them or anyone else (including ones that I couldn't use due to skin sensitivity), and their beard oil is my single favorite product. I also highly recommend their beard balm and/or hair clay for additional hold when needed, but this is the one product that I use I every day and could no longer imagine going without.